20th February 2016
Trojan Riding had an existing web-presence that wasn't performing as well as it could. The design lacked consistency throughout, which can be very confusing for the user.
A usability study & SEO review found areas that could be simplified, developed & focused to benefit performance.
The new web-design is more likely to be found in a Google search, hence receives more visitors... and it's much friendlier for the user to use.